Aldisa is a consulting company that offers customized technology systems to small and mid sized companies. They wanted a new logo and re-branding of their corporate identity.
The letter A was developed as a logo mark.
The two distinct sides depict the client and consultant coming together to form a whole.
The orange color was chosen to represent growth, development and enthusiasm. The contrast against the dark grey brings out the sharp visual identity of the logo mark.
The clean and bold styling offered a flexible logo mark that could be used in various applications and brand assets.
Business cards, stationery and a corporate identity was developed for the brand.
A website design was required that would compliment the modern and minimalistic new logo and assets that the brand was developing.
My approach was to use flat images with a clear message. The brand colours were brought into the website for continuity and brand recognizability. I designed the layout using Adobe Xd and worked with a web developer to implement a working website.
Mock-up Image by aleksandr_samochernyi on Freepik
Tools Used: Adobe Photoshop; Adobe Illustrator; Adobe XD
